There are different packages available, each with a different minimum posting schedule. The reason being, some people just need their profiles to look active, and some people want to strategically increase their following and sell some stuff. The level of posting is different for each objective.

You will know it is working by the key objectives that you set, as part of your reasons for hiring us. For example, if you want to keep up a consistent presence on social media, you’ll be able to see your profiles look consistent. If you want to sell specific products and services, you will know it’s working by the increase in phones calls and inquiries (lead generation). We also provide monthly reporting that shows the insights of your social media profiles.

Organic and paid social media both have their place in a marketing campaign. Anything that happens on social media without paid promotion is organic. Posts, shares, comments, likes, or messages are easy ways to track your organic social media efforts.

Paid social media marketing is influenced by advertising dollars spent. If a social media post says “Sponsored”, this means any reaction to it is considered a paid reaction. Paid social media includes boosted posts, ads optimized for clicks, lead generation forms, and video ads…

A successful social media marketing agency ensures a strategy that utilizes both organic and paid social media. A mix of both organic and paid ensures a larger reach and following in & outside of Sanford FL.

Yes! Users would rarely follow the same brand on a number of networks. By reposting the same content, you reach more people. Besides, it leads to network integration: users might find your content on Twitter and later post it on their Reddit/Tumblr/etc page. Moreover, you can post the same content on the same network multiple times, just in case your followers haven’t seen it the first time. A life of a Tweet, for example, is only about 5 minutes. So only by posting it 3 or 4 times (on different days and different hours) you can be sure that most of your audience have seen it.

While it is true that social media marketing works better for some businesses in certain niches, not using social media marketing can actually hurt your business. 

This is because building a social media presence is CRUCIAL. When you have an optimized social media presence and you interact with that audience, you are building social proof that will keep your brand relevant. 

On the other hand, a business that doesn’t have an active social media presence is at best perceived as unsuccessful and out of business, and at worst can be considered suspicious. Therefore, successful social media marketing agencies assist in providing you consistent media presence.