Email and text marketing both have there places in today’s digital marketing landscape. We usually audit your business and make a decision on what strategy fits your business the best. For example if your customer age demographic skew older it makes more sense to focus on email marketing and the same is true with the inverse.
Email marketing is an often overlooked extremely powerful marketing tool. It is an important part of any digital marketing strategy. There are multiple ways we can build your email marketing database. We usually choose between inline, popup, and fly in pop up CTA’s. This gives us the ability to really tailor the experience and optimize the sign up process resulting in more people signing up to your mailing list.
Text message marketing is one of the newest and most underutilized digital marketing strategy. We like to let customers choose which source they prefer which creates a more organic experience and increases open rates.