Why Digital Marketing Fails

digital marketing graphic

As a business owner, don’t make the mistake of targeting “anyone interested in your services,” as this is too broad. Given the current economy, having a well-defined target market is more critical than ever. No company can afford to target everyone (unless your Amazon, of course). However, if you are a small business, you must […]

How to define your target audience.

target audience

As a business owner, don’t make the mistake of targeting “anyone interested in your services,” as this is too broad. Given the current economy, having a well-defined target market is more critical than ever. No company can afford to target everyone (unless your Amazon, of course). However, if you are a small business, you must […]

10 Reasons you should hire a professional to build your site.

live fit example

“Do I order my website from a professional designer? Do I attempt to do it on my own, or do I let my brother-in-law do it since he claims he knows how to design a professional website for my business in under one hour?” If you’ve considered building a website for your business, surely, you’ve […]